Several cannabis dispensaries are launching in Egg Harbor Township, which means increased competition! Amid this increased competition, how can you let your customers come back to your cannabis dispensary? In that case, you need to be inventive! The best-in-class method to extend customer retention in New Jersey is the City Leaves dispensary reward program.
A robust loyalty program combines your dispensary point of sale system & ongoing small rewards for repeat customers by providing unique discounts, incentives, and deals. It’s the proven technique for both customer acquisition and retention. If you’re wondering about the best dispensary loyalty programs, below are the top 9 loyalty programs to reward your dedicated customers.
- Visit-based rewards
Customers are awarded on how frequently they purchase from your cannabis dispensary with a visit-related system. For instance, they get 15% off on their purchase every 5th visit. It’s the most organized way to facilitate repeat business, as customers must return to avail of the advantages.
- Cash back rewards
They work in a pretty straightforward way. When cannabis connoisseurs shop at your dispensary, they obtain reward dollars to put forward forthcoming purchases. You may establish this in numerous ways, such as by providing a dollar-for-dollar match or rewarding customers with a portion of their total billing amount. All you need to do is to ensure you track your metrics with this, as this may get pricey if you’re too courteous.
- Point-based rewards
These are classic for a unique reason. Customers may obtain points under this setup for every dollar spent at your cannabis dispensary. They can redeem these points while shopping for cannabis products.
- Action-based rewards
These are a modern take on conventional loyalty programs. Customers may obtain loyalty points under this model by taking some actions. For example, you may ask others to reuse shopping bags. This is how you will receive an utterly innovative loyalty program and obtain points for selflessness.
- Tier-based rewards
Such a unique loyalty program facilitates cannabis customers to spend a little extra money instead of more profitable rewards. The more they purchase from your dispensary, the higher they obtain the most coveted rewards.
- Birthday rewards
With this program, customers can obtain a complimentary item or a product at a discounted rate on their birthday. The sole caution is that they might shop elsewhere for the remaining 364 days of the year, so consider merging this with other reward schemes.
- Rewards on sign-up
You may integrate your loyalty program into your marketing campaigns. In case you have to expand your text & email subscribers or would like to boost customers to enroll in your loyalty program, giving them something in return would be effective. When your customers sign up for the first time, you only need to provide them with a physical coupon or send them a digital version.
- Referral rewards
Customers may obtain rewards under this referral rewards program when their buddies shop with your cannabis dispensary. You can give your customers their referral code, or you may consider commencing a physical bring-a-friend agenda.
- Loyalty programs cards
They are a concrete rewards tracking technique. All you have to do is establish the rules of your loyalty scheme, and as consumers acquire rewards, punch or stamp their cards. These can be used independently as an enticement or with visit-based incentives.
Conclusion
Regardless of the medical or recreational cannabis business you’re doing in New Jersey, building a sense of loyalty with your consumers is one of the secrets to effective dispensary loyalty advertising in the cannabis sector. The abovementioned reward programs are undoubtedly the most effective ways to boost that loyalty.
